Allison Cruzado

Birchbox Holiday Campaign

Designed packaging and print content for Birchbox's 2014 Open for Holiday Campaign. I hand lettered 8 phrases and created a library of handpainted patterns to be used on all assets throught the campagin. Also designed the window display for the retail store located in SoHo.

Creative Direction: Jess Williams, Art Direction: Rebecca Sloat, Design: Mary Rabun, Allison Cruzado